An article inwards Saturday’s New York Times by Robert Crandall, onetime primary executive of American Airlines draws attending to the practise of code sharing. This is where prominent airlines allow other carriers to role their two-letter codes (e.g. AA for American Airlines inwards the flying number) to announce their flights, fifty-fifty though the prominent airline is non genuinely operating the journey. Crandall is concerned:
“All this has happened despite the fact that at that topographic point are precious few consumer benefits to code-sharing. The main beneficiaries of these arrangements are the airlines, which tin mislead passengers into believing that they volition travel flying a consummate itinerary on 1 carrier, when inwards fact, they volition travel using several airlines.”
According to the article, it also allows major carriers to shield themselves from the contest of smaller carriers past times killing off independent carriers non involved inwards such code sharing.
says the merchandise grade implications of code sharing depend on how it’s treated past times the airlines concerned. Trade grade licensing is permissible inwards regulation as well as if the prominent airlines exercise command over the character of the airlines that they allow to role their codes as well as then this doesn’t appear equally good dissimilar from licensing. However, if the sharing is done inwards such a fashion that consumers do non realize that they are flying on a less prestigious airline until they achieve the aerodrome (or fifty-fifty the aerodrome itself) as well as then consumer are deceived. In the United Kingdom of Great Britain as well as Northern Ireland of Britain as well as Northern Republic of Ireland at least, if a merchandise grade possessor uses his grade deceptively he is liable to convey it revoked nether s.46(1)(d) of the Trade Marks Act 1994.
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