Writing inwards The Lawyer magazine, eighteen August, Taylor Wessing lawyers Kai Westerwelle together with Timothy Pinto warn of an impending battle betwixt FRG together with the European Commission every bit to how the EU’s laws on unfair commercial practices should go. The Commission wants a harmonisation directive which volition convey into describe of piece of job the widely differing standards past times which trading practices are deemed unfair across the Community (the Britain together with Republic of Ireland for instance pick out no unfair contest statute at all). But FRG ― already known every bit the nearly protectionist jurisdiction inwards Europe ― is laid to larn it lone without waiting for the proposed Directive to live on adopted. The course of written report of practices the proposed Directive volition address are, for example, aggressive together with persistent marketing, the targeting of of late bereaved consumers together with the role of ‘advertorials’ where it is non explained to the consumer that the obviously editorial comment has been paid for.
Arguments for together with against advertorials here, here and here
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